After transcribing my 15 pages of handwritten notes and starting to think through some of it, I’ll be posting a few big takeaways and themes I pulled from South By Southwest Interactive (SXSWi) this year. Here’s the first:

THEME 1: Interconnectedness and Cooperation Overlaid Onto Real Life
A feeling that I came away with after sxsw was that I had just experienced the super-connected world we envision the future to be. Everyone had macs and iphones, icons of great user centered design, and was completely interconnected in a wireless digital sea. But this high tech interconnectedness did not draw people away from face to face interaction (which we often blame new technology for doing). Instead, it actually enhanced it and sped it up. Twitter allowed people to move in groups and figure out what others were doing, yelp helped people sort out what places to go to, social networks like facebook instantly made long term connections for followup and learning more about the person you just met.
On a more global scale, web 2.0 tools are helping with the spreading of ideas and knowledge and helping people take cooperative action with that knowledge.

Spreading ideas
The Africa 2.0 session showed how Africa’s rising entertainment center, known as Nollywood, is currently relying on the internet to get content out and get Africa’s message out to the world (rather than Hollywood’s interpretation of it). Zuckerberg talked about how students from the Middle East that go to western universities are staying in better contact with friends from home and creating idea bridges between the two worlds.

Cooperation
On top of the spreading of ideas was the idea of cooperative action on those ideas. People have worked together to create an index of knowledge known as Wikipedia that is far larger than the Encyclopedia Britannica. Henry Jenkins spoke about how Harry Potter social networks in the UK are starting to make political actions as the members grow together. Facebook groups allow people to channel joint interests or movements together

Overlaying real life
In the last few years I think the new web 2.0 technology and jargon have been the focus. But it seems like the discussion is starting to revolve a lot more on how those technologies are creating real world changes and disruptions. A last example of this was Jane McGonigal’s talk on how games can be used to better design real life. Mashups on the internet between two technologies has become a daily occurance, but this talk sheds light on the new ultimate mashup, the mashing up of technology and the world. Online gaming and social networks have drawn users from the real world to the virtual world, but new ways and ideas are emerging to push some of that back into real life.

I found a really nicely implemented Find function on Bluehost’s pretty complex hosting dashboard. It combines the lookup capabilities of a program like Quicksilver or Spotlight, but uses the actual dashboard interface to show the filtered search results.

Live example:
http://www.bluehost.com/tell_me_more.html
Click on ‘Demo Login’ button

I’ve thinking this could be a useful model for navigating a personal health record. Imagine if the icons on this example dashboard were instead PHR fields or doctors you have saved to your PHR. This would definitely help in retrieving information out of PHR quickly or make updating a single value easier.

I finally got so sick of how slowly my pages were loading when hosted on Godaddy I made the switch to a new hosting company.  I went with Bluehost because 1) it was listed on the wordpress.org suggested web hosts, and 2) it nudged out the others on the list with the live chat tech support.

A lot of the hosting sites were relatively close in stats like storage, bandwidth.  All of them were way over what I’d ever imagining ever using (though if my blog got that much traffic it’d be nice).  In the end, the ability to jump into a chat at any time to fix problems really trumped the little differences in hosting statistics.  I ended up firing up 3 chats to solve some minor issues I had while setting up my site.  Had this been with a hosting company that only had phone or e-mail I would’ve gone nuts, but instantly solving problems with really helpful reps was a pleasure.  Blue Host wins with the great user experience.

Also nice is the automatic Wordpress install and easy to use panel that they let you sample before the site.  Pricing is reasonable.  They do make you sign up for at least 3 months, and at least 12 months to avoid the $30 setup fee.  However, they have a 30 day cancellation guarantee so to me it’s fine to have the longer contracts.  I went for the 12 month.

After about 7 years with my trusty Sony Cybershot I decided it was time to retire it for something new and also get my Mom to make the jump from film to digital, too. The biggest annoyance with my old camera were the long time to turn on and take the first photo (especially with flash on), so this was a big priority. I used CNet for most of my comparisons.

One piece of UI I really liked was their Recently Viewed / Comparison box. On many sites I’ve seen the Comparison feature placed in the search results and Recently Viewed as a separate piece of functionality (like on the bottom of Amazon pages). This is a really smart combination of showing your last 4 viewed products, linking to those products (clicking on the picture), ability to compare a subset (checkmarks and compare button). The final touch that really make this UI superb is the ability to remove items from the widget. Often the usefulness of modules like this are diluted because they get filled up with items that you aren’t interested in at all. The list gets so full and loses relevance and it’s almost as easy to go back to the search results to move back and forth between products.

So what did I end up buying? I went with the Canon Powershot S870. Canon still seems to be the leader in this class of cameras (ultracompact and compact). High ratings, fast load up time, image stabilization, and small size were the main reasons. I also ordered the new wireless SD card called Eye-Fi. This card transfers your photos directly to your computer and/or online photo sharing site wirelessly. I’ll write about how it works after trying it out.

If you’re looking for a camera for your mom or anyone a little older, I recommend the Panasonic Lumix TZ3. The camera’s exterior has a bit more of a big and chunky feel. The controls are more tangible feeling than many of the ultracompacts. I think my mom was really drawn to it because it reminisced of her analogue film camera. The screen is pretty big and Panasonic used nice big clear fonts and my mom immediately made positive comments on as soon as they came up. The 10x zoom lens is pretty beautiful for a consumer grade camera, probably at the upper end of its class. Definitely a great choice for anyone who doesn’t need one of the ultra small cameras that are becoming the norm for consumer models.

I’m back from SXSW Interactive today and am feeling quite delusional from the lack of sleep and 5 days of hearing great ideas and meeting amazing people. I think the best part of the conference was just being around such interesting and passionate people in similar fields. As a fairly new user experience designer, it was great to finally meet other similar people around the country and hear their stories.

I’ve got tons of notes to sift through this week but will get to that tomorrow, as well as get started on making arrangements for next year. =) For now, here’s a few of my favorite quotes from this week:

“Ebola style virality” (from battledecks)
“Fuck yea, it scales!” (also from battledecks, probably the best slide I’ve ever seen, see below)
“Steve Jobs is like the pope of design”
and
“The liver is evil, it must be punished” (indeed)

This Friday will be my first time at the South By Southwest Interactive Festival (SXSW). I’ve been to a couple other conferences but this is by far the largest. It looks like it’s going to be a blast in Austin. Insane amounts of great music, warm weather, parties, bbq, and getting to meet some of the top designers and digital creatives. It looks like it will be a bit of a sensory overload, but I’ve found a few links that may help you plan / get psyched for this event.

Schedule your panels AND parties
Sched.org is probably the most helpful resource you’ll find for planning your SXSW. It comes set up with every panel and party for the whole week. You mouse over to read the description and select the checkmark if you want to put it on your calendar. At the end you can access your list at a custom URL or download it all to an ical folder. This is a really awesome site.

Where to eat
A great thread listing places to eat over at Chowhound. One place that keeps popping up is Casino El Camino. I’ll definitely have to stop by for a burger.

Get a map
A great easy to read map of downtown Austin can be found at downtownaustin.org (pdf download). Great for locating things, though I hear 6th street is kind of the epicenter of everything, so you might not really need a map as long as you can get there.

Listen to music
Get into the frenzy by listening to free SXSW music through the SXSW Player. The bands you hear on there will probably be walking around while you’re there.

Other Austin stuff
Time to explore the city will probably be a little scarce with all the stuff going on downtown, but a here’s a pretty good travel guide for Austin.

And of course, don’t forget to set up a Twitter account and hook it up to your phone.